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BA 412: Social Environment of Business
4.00 Credits
Cal Poly Humboldt
FS. Problems arising from interface of business and government, business ethics, government regulation, and international business. Senior seminar. [Prereq: BA 340, 360, and 370, or equivalent.]
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BA 412 - Social Environment of Business
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BA 414: Strategic Management
4.00 Credits
Cal Poly Humboldt
FS. Capstone course integrating all business core courses into design of strategic business plans. Domestic/ international cases. Simulations and projects. Micro/mainframe computer applications. [Prereq: BA 340, 360, 370; business administration majors only; completion of all other business core courses. Weekly: 3 hrs lect, 1 hr activ.]
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BA 414 - Strategic Management
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BA 415: International Business Essentials
3.00 Credits
Cal Poly Humboldt
F. Social, economic, and political environment of international firms. Emerging global economy; country differences; crossborder trade and investment; global money system; international business operation. Not open to business administration majors. [DCG-n.]
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BA 415 - International Business Essentials
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BA 417: Small Business Consulting
3.00 Credits
Cal Poly Humboldt
Complete a consulting project with local business under supervision of Small Business Institute director. Class meeting, field work each week. Seniors and grad students only. [Prereq: (business majors) BA 340, 360, 370, or equivalent; (other majors) consent of SBI director.]
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BA 417 - Small Business Consulting
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BA 419: Intercollegiate Simulation Competition
1.00 Credits
Cal Poly Humboldt
S. For students selected to represent HSU in intercollegiate simulation competitions. [CR/NC. Prereq: IA.]
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BA 419 - Intercollegiate Simulation Competition
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BA 443: Online Marketing
4.00 Credits
Cal Poly Humboldt
F. Focus is on gaining an understanding of unique marketing phenomena made possible by the internet, and how to integrate the Web successfully into marketing activities. [Prereq: BA 340.]
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BA 443 - Online Marketing
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BA 444: International Marketing
4.00 Credits
Cal Poly Humboldt
F. Characteristics/ potentials of foreign markets and marketing systems. Different cultures' effects on consumers in those markets. [Prereq: BA 340 or equivalent or IA.]
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BA 444 - International Marketing
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BA 446: Marketing Research
4.00 Credits
Cal Poly Humboldt
Study and application of primary and secondary marketing research through group work or local organizations. Activities include survey design and execution, data entry and analysis, report preparation and presentation. [Prereq: BA 232 and 340, or equivalent.]
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BA 446 - Marketing Research
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BA 448: Consumer Behavior
4.00 Credits
Cal Poly Humboldt
Study of how organizations design and modify marketing strategies by understanding changing consumer lifestyles and attitudes in a multicultural world, and the resulting consumer behaviors in the global marketplace. [Prereq: BA 340 with C- or higher.]
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BA 448 - Consumer Behavior
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BA 450: Intermediate Financial Accounting I
4.00 Credits
Cal Poly Humboldt
F. This course helps students develop knowledge of accounting concepts, standards, and procedures by examining complex issues related to the measurement and reporting of income, current assets, and current liabilities. [Prereq: BA 252 or equivalent.]
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BA 450 - Intermediate Financial Accounting I
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