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CST 221: News Editing
3.00 Credits
University of Detroit Mercy
Prerequisites: CST 203, or permission of instructor. Students will polish their writing skills and learn the fundamentals of editing print and online newspapers. Topics will include news judgment, ethics, law, fairness, accuracy, balance, word use, Associated Press style, headline writing, page design, and newsroom management. Among the possibilities: media field trips, job shadowing, and a major class publication project. (3 Credits)
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CST 223: Electronic Media Writing
3.00 Credits
University of Detroit Mercy
Prerequisites: CST 112 Writing skills for broadcasting, advertising and public relations, emphasizing script formats and writing styles for commercials, editorials, news, continuity, documentaries, and dramatic material in lectures and laboratory sessions. (3 Credits)
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CST 223 - Electronic Media Writing
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CST 2230: Electronic Media Writing
3.00 Credits
University of Detroit Mercy
Writing skills for broadcasting, advertising and public relations, emphasizing script formats and writing styles for commercials, editorials, news, continuity, documentaries, and dramatic material in lectures and laboratory sessions.
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CST 2230 - Electronic Media Writing
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CST 231: Design and Layout
3.00 Credits
University of Detroit Mercy
Prerequisites: CST 221 Introduction to publication design and layout, focusing on newspapers, but including magazines, newsletters, the Internet, software and techniques for production of print media, particularly Quark Xpress and Photoshop. Students learn theory of layout and design and apply it to the production of The Varsity News. Adherence to standards established by the VN Editorial Advisory Board and to the style and usage of the AP Stylebook are expected. (3 Credits)
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CST 231 - Design and Layout
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CST 240: Principles of Public Relations
3.00 Credits
University of Detroit Mercy
Prerequisites: Introduction to public relations which includes its evolution, needs, environments, and basic practices of public relations. Exposes students to PR writing assignments through the use of case studies. The first of a group of public relations courses and a useful elective for those who wish to gain an acquaintance with PR. (3 Credits)
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CST 2400: Principles of Public Relations
3.00 Credits
University of Detroit Mercy
Introduction to public relations which includes its evolution, needs, environments, and basic practices of public relations. Exposes students to PR writing assignments through the use of case studies. The first of a group of public relations courses and a useful elective for those who wish to gain an acquaintance with PR.
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CST 241: Principles of Advertising
3.00 Credits
University of Detroit Mercy
Prerequisites: Overview of advertising with attention paid to market research, media selection, and the creative processes involved in advertising. Emphasizes product and service advertising. It also analyzes the social impact and role of the advertising industry in business and society. (3 Credits)
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CST 2410: Principles of Advertising
3.00 Credits
University of Detroit Mercy
Overview of advertising with attention paid to market research, media selection, and the creative processes involved in advertising. Emphasizes product and service advertising. It also analyzes the social impact and role of the advertising industry in business and society.
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CST 250: Film Art
3.00 Credits
University of Detroit Mercy
Prerequisites: An introduction to the study of the aesthetics of film through the examination of the fundamental production and design aspects of cinema as an art form. The elements of auteur theory, cinematography, color, editing, lighting, mise-en-scen , sound, and time/space are investigated in a variety of film categories. (3 Credits)
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CST 2500: Film Art
3.00 Credits
University of Detroit Mercy
An introduction to the study of the aesthetics of film through the examination of the fundamental production and design aspects of cinema as an art form. The elements of auteur theory, cinematography, color, editing, lighting, mise-en-scen, sound, and time/space are investigated in a variety of film categories.
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