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Course Criteria
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3.00 Credits
S. An integrative study of the business management principles applicable to the challenges and opportunities unique to small businesses. The course emphasizes strategic analysis of management, marketing and financial issues facing small firms primarily from an entrepreneurial perspective. This course includes lectures, case studies and experiential learning through consulting activities with local firms. Prerequisite: Business 370 and 380; Economics 222 or permission of the instructor.
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3.00 Credits
This course is an upper level study of the environment and challenges of doing global business. It provides an overview of the importance of international business and trade in the global economy and explores the factors that influence success in international markets. Students will learn about the techniques and strategies associated with managing international business effectively. Topics include the impact of cultural and political differences on the business environment, a survey of cross-cultural concerns to businesses in a global environment, possible forms of foreign business involvement, the international monetary system, foreign exchange markets and multinational firm strategies related to the various functions of business. Prerequisites: Business 204 and 360 and Economics 222.
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3.00 Credits
F and S. A study of the principles and problems of the financial management of the firm, including such topics as stock and bond valuation, working capital management, cost of capital and capital budgeting, capital structure, and dividend policy. Prerequisites: Business 204 and Economics 221.
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3.00 Credits
S. An application of finance theory to investment instruments, including stocks, bonds, options, and futures. The course also examines the financial markets and institutions in which these instruments trade, including investment companies, funds and exchanges. Prerequisite: Business 370.
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3.00 Credits
F and S. A study of the principles and practice of planning and controlling marketing programs, including the conception, development, pricing, promotion, and distribution of ideas, goods, services, experiences, and values that attempts to satisfy individual and organizational needs and objectives. Prerequisite: Economics 221.
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3.00 Credits
S. A study of marketing theory, strategy and tactics. This course is research based and includes experiential learning projects. Prerequisites: Mathematics 143 and Business 380.
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3.00 Credits
An in-depth look at the processes involved when consumers purchase and use products, explanations for purchase and use, and implications for marketing research and marketing strategy. Prerequisites: Business 380, Mathematics 143 or equivalent.
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3.00 Credits
F, I, and S. Prerequisite: Permission of the department chair.
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3.00 Credits
S. An integrative study of strategic management, requiring contemporary, comprehensive case applications of concepts from economics, marketing, accounting, finance, management, and international business. Ethical aspects of strategic decision making are emphasized. Student teams study cases and present their analyses. This course is recommended for students wishing to understand the formulation and implementation of ethical strategies in diversified businesses. Prerequisites: 370 and 380; Economics 222 or permission of the instructor.
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4.00 Credits
S. This is a general course designed for the non-science major and the elementary education student. The course explores the role of chemistry and its resulting technologies in the environment and contemporary society. It emphasizes the nature of scientific investigation, some historical developments in chemical theory, chemical periodicity and reactivity, and our daily interaction with synthetic materials and chemicals. The course is taught from a biblical worldview and addresses issues such as the validity and limitations of scientific knowledge, human responsibility in applying such knowledge in society, and the care and stewardship of natural resources. Laboratory.
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