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COM 582: Communication Education Research
5.00 Credits
University of Washington-Seattle Campus
Communication in instructional environments. Nature of instructional communication, paradigms for instructional communication research, quantitative and qualitative approaches to instructional communication, verbal and nonverbal classroom interaction.
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COM 582 - Communication Education Research
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COM 584: Ways of Speaking
5.00 Credits
University of Washington-Seattle Campus
Theory and literature of the ethnography of communication, with special emphasis on the descriptivecomparative approach to culturally patterned styles of communicative conduct. Offered: jointly with ANTH 584.
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COM 584 - Ways of Speaking
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COM 585: Digital Media Message Design and Content Creation
5.00 Credits
University of Washington-Seattle Campus
Applies communication theory to the identification, creation, and evaluation of digital media message design to meet needs of the target audience. Introduces the theory and practice of hypertext and project management techniques needed to organize digital assets, allocate resources, and meet deadlines.
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COM 585 - Digital Media Message Design and Content Creation
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COM 586: Writing and Presentation for Digital Media
5.00 Credits
University of Washington-Seattle Campus
Applies communication theory and research tools to rhetorical and design choices in web page creation. Examines the emergence of digital media story-telling techniques, as well as ethical and technical challenges these tools present to media and society.
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COM 586 - Writing and Presentation for Digital Media
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COM 587: Digital Media Economics and Management
5.00 Credits
University of Washington-Seattle Campus
Emphasizes communication theory to analyze effective management of digital media enterprises, with practical application of economic theory to entreprenurial strategies. Topics include analysis of the total business process, patterns of ownership, merger and acquisitions, finance and accounting, human resources development, sales and marketing, and ethics.
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COM 587 - Digital Media Economics and Management
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COM 588: Digital Media Branding and Marketing
5.00 Credits
University of Washington-Seattle Campus
Critically examines the role of advertising, marketing, and other promotional efforts in establishing the branding of digital media companies. By using communication theory to analyze successful cases of established and start-up digital media companies, participants identify practicable and effective strategies for brand building and enhancement.
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COM 588 - Digital Media Branding and Marketing
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COM 589: Global Digital Media Law, Policy, and Ethics
5.00 Credits
University of Washington-Seattle Campus
Examines the legal, social, political, and policy environments of digital media laws, policies and ethics around the world. Offers a comparative perspective, which prepares digital media managers to expand into other markets outside their home bases.
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COM 589 - Global Digital Media Law, Policy, and Ethics
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COM 590: Selected Readings
1.00 - 5.00 Credits
University of Washington-Seattle Campus
Selected readings assigned by faculty.
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COM 590 - Selected Readings
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COM 591: Independent Research
1.00 - 5.00 Credits
University of Washington-Seattle Campus
Research projects designed and led by students with faculty supervision.
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COM 591 - Independent Research
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COM 592: Directed Research
1.00 - 5.00 Credits
University of Washington-Seattle Campus
Student participation in faculty-directed research projects.
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COM 592 - Directed Research
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