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MGMT 495: Internship:Management
1.00 - 3.00 Credits
University of Baltimore
Internship opportunities broaden the education experience and can incorporate skills not practiced in the classroom environment. For details, contact the Career Center and the area coordinator.
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MGMT 496: International Business Practicum
3.00 Credits
University of Baltimore
Students have the opportunity to work closely with a company engaged in international business.The course requires a substantial work assignment consistent with expectations for a 3-credit course in the Merrick School.The faculty member will approve a statement of student responsibilities and design a monitoring mechanism prior to beginning the work.
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MGMT 497: Special Topics in Management
3.00 Credits
University of Baltimore
An intensive exploration of topics in the area of management. Refer to the current class schedule for topic offered. prerequisites: determined by instructor
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MGMT 499: Independent Study:Management
1.00 - 3.00 Credits
University of Baltimore
An independent study under the direction of a faculty member. For eligibility and procedures, see the Merrick School of Business Independent Study Policy.
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MKTG 407: International Marketing
3.00 Credits
University of Baltimore
An application of marketing concepts and tools to international marketing problems arising in a global business environment. prerequisite: MKTG 301
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MKTG 407 - International Marketing
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MKTG 415: Advertising and Promotion
3.00 Credits
University of Baltimore
Communication theories are investigated to provide the tools to effectively plan, implement and evaluate integrated marketing communication programs. Students advance their professional competencies in written and oral communication, teamwork and critical thinking. prerequisite: MKTG 301
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MKTG 420: Marketing Research
3.00 Credits
University of Baltimore
An analysis of the methods of collecting, analyzing and interpreting marketing information and specific applications of research to problems in the marketing field. Students build critical thinking competencies in data interpretation. prerequisites: MKTG 301 and OPRE 201
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MKTG 440: Product Management
3.00 Credits
University of Baltimore
Examines methods of creating new ideas, developing product prototypes,modifying existing products, evaluating market response, and commercializing and launching new products and services. Competitive and global changes, and technological, social, legal, economic and related issues are considered in the assessment of market potential, corporate resource needs and eventual success.This course is cross-listed with ENTR 320. prerequisite: MKTG 301
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MKTG 450: New Venture and Industry Analysis
3.00 Credits
University of Baltimore
The use of information and marketing models to analyze consumer and industrial markets. Students also build professional competencies in using computers to analyze marketing information used for market planning.This course is cross-listed with ENTR 450. prerequisite: MKTG 301
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MKTG 460: Advanced Marketing Management
3.00 Credits
University of Baltimore
A study of the organization and management of a marketingoriented enterprise using marketing cases and integrating the frameworks and skills from Marketing Management (MKTG 301) and New Venture and Industry Analysis (MKTG 450) to analyze and plan marketing programs. Critical thinking, oral and written communication and teamwork competencies are advanced. prerequisites: MKTG 301 and 450
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