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HRM 314: Marketing the Hospitality Industry
3.00 Credits
Grambling State University
Explores the unique characteristics of marketing services as opposed to products. Principles and practices of marketing the services of the hotel and restaurant industry will be examined. Consideration of the marketing concepts and methods leading to customer satisfaction with attention to internal and external stimulation of sales will be reviewed.
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HRM 314 - Marketing the Hospitality Industry
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HRM 352: Housekeeping Management
3.00 Credits
Grambling State University
Covers principles and practices of good housekeeping management in the hospitality industry. Course will emphasize the importance of housekeeping in regard to guest satisfaction. Guest lecturers and field trips are included.
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HRM 352 - Housekeeping Management
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HRM 400: Professional Practicum
6.00 Credits
Grambling State University
Requires students to work with one company in the hospitality industry for a minimum of 360 hours. Students will be required to submit a report critiquing the operation of the position held. Successful completion of the report and 360 hours work requirement will be deemed a passing effort.
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HRM 400 - Professional Practicum
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HRM 401: Hospitality Law
3.00 Credits
Grambling State University
Explores the rights and responsibilities imposed upon a restaurateur or hotelier. Course will illustrate the potential consequences of failing to satisfy legal obligations. The duties to guest, ejection of undesirables, liabilities for personal injuries, damage, arrest and detention of offenders are topics discussed.
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HRM 401 - Hospitality Law
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HRM 403: Food Production Management
3.00 Credits
Grambling State University
Provides food production experience. Principles and methods of preparing food in quantity are emphasized. Students will apply management theories in a food industry environment.
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HRM 403 - Food Production Management
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HRM 410: Tourism Marketing
3.00 Credits
Grambling State University
Analyzes the development, application, and evaluation of current tourism marketing. Public relations techniques used in the marketing of the tourism product will be reviewed.
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HRM 410 - Tourism Marketing
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HRM 414: Introduction to Meeting and Convention Management
3.00 Credits
Grambling State University
Provides a general overview of the meeting and convention management industry. General information about the industry is provided. Course will require the student to construct and attend local profession meeting.
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HRM 414 - Introduction to Meeting and Convention Management
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HRM 417: Convention and Trade Show Management
3.00 Credits
Grambling State University
Provides a comprehensive study of trade shows from both the buyers and sellers point of view. Topics will include wholesale and retail operations, transportation modes, and destination planning. A guest lecturer from the professional trade show industry will be included.
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HRM 417 - Convention and Trade Show Management
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HRM 455: Current Issues in the Hospitality Industry
3.00 Credits
Grambling State University
Studies management problems in the hospitality industry including executive selection, training, organization and finance, controls and long range planning. Recent developments and concerns related to management of hospitality operations is reviewed. Course includes industry guest lecture series.
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HRM 455 - Current Issues in the Hospitality Industry
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HRM 456: Semester Internship
12.00 Credits
Grambling State University
Prerequisite:3.0 GPA in specialized course requirements to be considered for a semester internship. The requirements for the semester internship will include: 1) six hundred (600) hours of supervised on-the-job training as a management trainee in at least three hospitality departments , and 2) a final report on three departments, including interviews department supervisors.
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HRM 456 - Semester Internship
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