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MGT 494C: Computers And The Law
3.00 Credits
University of Hawaii at Hilo
No course description available.
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MGT 494C - Computers And The Law
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MGT 499V: Directed Studies
1.00 - 3.00 Credits
University of Hawaii at Hilo
Statement of planned reading or research required. Pre: Admission to Professional Business Program, senior standing and consent of instructor.
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MGT 499V - Directed Studies
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MGT LOW: Lower Div Management
1.00 - 4.00 Credits
University of Hawaii at Hilo
No course description available.
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MGT LOW - Lower Div Management
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MGT UPP: Upper Div Management
1.00 - 3.00 Credits
University of Hawaii at Hilo
No course description available.
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MGT UPP - Upper Div Management
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MKT 199V: Directed Studies
1.00 - 3.00 Credits
University of Hawaii at Hilo
No course description available.
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MKT 199V - Directed Studies
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MKT 299V: Directed Studies
1.00 - 3.00 Credits
University of Hawaii at Hilo
No course description available.
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MKT 299V - Directed Studies
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MKT 310: Princ Of Mkt
3.00 Credits
University of Hawaii at Hilo
Fundamental marketing concepts and contemporary marketing issues are analyzed within present economic, social and legal environments; consumer and functional analysis are emphasized. Pre: Admission to Professional Business Program, ECON 130 and ACC 250.
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MKT 310 - Princ Of Mkt
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MKT 311: Marketing Management
3.00 Credits
University of Hawaii at Hilo
Planning, evaluation, and control of the marketing function. Procedures for developing the analysis and solution to common marketing management problems involving pricing, distribution, product development and promotion. Pre: Admission to Professional Business Program, and MKT 310.
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MKT 311 - Marketing Management
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MKT 313: Promotional Strategy
3.00 Credits
University of Hawaii at Hilo
The role of promotion in an organization's communication processes from a theoretical and managerial perspective. Advertising, personal selling and sales promotion are analyzed from the view of both the organization and its consumer groups. Pre: Admission to Professional Business Program, MKT 310 and junior standing.
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MKT 313 - Promotional Strategy
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MKT 315: Consumer Behavior
3.00 Credits
University of Hawaii at Hilo
An integrated framework for understanding consumer behavior from a marketing perspective. Course focuses on environmental issues, as well as consumer decision processes. Pre: Admission to Professional Business Program and MKT 310.
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MKT 315 - Consumer Behavior
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