BUSN 2420 - Digital Marketing

Institution:

Normandale Community College

Subject:

Description:

The use of digital information space is expanding exponentially. From simple banner ads to sophisticated processes of customer engagement, businesses use digital marketing to enhance their ability to attract, engage, and convert potential customers. Through the exploration and evaluation of different marketing tools and strategies, students develop the essential skills and knowledge to choose and implement marketing strategies that will allow businesses to thrive in the rapidly evolving digital marketplace.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.normandale.edu

Phone Number:

(952) 358-8200

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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