BUSN 1102 - Social Media Marketing

Institution:

Normandale Community College

Subject:

Description:

In this course students examine how organizations use social media to listen, understand and engage their target markets, provide value to their customers and potential customers, and promote calls to action that lead to sales of products and services. Topics include blogs, microblogs, social networks, video sharing, photo and image sharing and podcasting, various social media platforms, and careers in social media marketing.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.normandale.edu

Phone Number:

(952) 358-8200

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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