MKT 480 - Marketing Management

Institution:

King's College - Pennsylvania

Subject:

Marketing

Description:

A study of marketing problems of the firm through case studies. Emphasis is placed on the identification of problems and the choosing of appropriate alternative solutions. This course will include the fundamentals of operations management to enhance your managerial insight and intuition and improve your business decision making skills. Senior status required. Prerequisites: IB 241, MSB 200, MSB 210, and ECON 221

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.kings.edu

Phone Number:

(570) 208-5900

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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