MEDJ 320 - Social Media Analytics

Institution:

Commonwealth University of Pennsylvania

Subject:

Media and Journalism

Description:

Explores the role of systematic data analysis for decision making in media and strategic communication. Students will learn principles and practices of online data analytics and data visualization. Students will use major analytics tools and platforms for websites, search engines, and social media. This course is an elective for students majoring in Media and Journalism and can be used for the Emergent Media minor and certificate.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.commonwealthu.edu/

Phone Number:

(570) 389-4000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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