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Institution:
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Kutztown University of Pennsylvania
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Subject:
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Description:
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This course examines how the various segments within or outside of a business vertically integrate to create a value chain [the end-to-end process to produce products and services within an organization]. A comprehensive analysis of how accounting, marketing, and operations work together to create a value chain will be unveiled. The concepts and frameworks learned in these three areas will serve as the basis of showing how value creation in organizations and supply chains can be enhanced.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(610) 683-4000
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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