CAP 209 - Advertising Basics

Institution:

Grand Valley State University

Subject:

Description:

Presents the basics of advertising, including its socioeconomic role, the function and operation of advertising departments and agencies, the creative process, and media characteristics. Does not count as credit toward the advertising and public relations major or minor. Offered fall and winter semesters. Prerequisite: Fulfillment of general education Foundations - Writing.

Credits:

3.00

Credit Hours:

Prerequisites:

Prerequisite: Fulfillment of general education Foundations - Writing.

Corequisites:

Exclusions:

Level:

Instructional Type:

Other

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.gvsu.edu

Phone Number:

(616) 331-2020

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.