HSP 201 - Customer Relations in the Hospitality Industry

Institution:

Wilmington University

Subject:

Description:

This course examines the various aspects of customer relations in the hospitality industry. It focuses on successfully implementing strategies and practices used to attract and retain customers. Included areas of customer relations management are standards for customer service, creating a customer service culture, and analysis of trends relating to customer service. The course will address customer relations challenges for the hospitality industry. Companies known for their successful customer relations as well as their philosophy for success will be analyzed.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wilmu.edu

Phone Number:

(877) 967-5464

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Trimester

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