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Institution:
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Wilmington University
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Subject:
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Communications
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Description:
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This course will continue the work of COM 260 in examining social media for business uses, with an emphasis on using analytics to achieve goals, and reviewing current issues in social media. Practice using social media distribution tools like Hootsuite will be included. Other tools like Google Analytics will be examined. The final project will focus on a special problem or issue in which analytics will be used to complete the assignment.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(877) 967-5464
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Trimester
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