FNH 210 - Hospitality Marketing & Sales

Institution:

Owens Community College

Subject:

Food, Nutrition & Hospitality

Description:

Hospitality Marketing and Sales defines and explores the role of marketing and its relationship to sales in meeting business outcomes in the hospitality industry. Provides an understanding of promotion, selling, and closing strategies. A marketing and sales based approach to meet customer preferences and service needs is explored. Included is social media and targeted marketing concepts and applications.

Credits:

3.00

Credit Hours:

Prerequisites:

FNH 101

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

https://www.owens.edu

Phone Number:

(567) 661-7000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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