ENTR 1490 - Marketing for Small Business

Institution:

Dakota County Technical College

Subject:

Description:

Students will be given a complete overview of all aspects of marketing used to grow a small business. Specific topics include research, determining a target market, selecting the right marketing tactics for a specific target customer, and creating the best marketing messages for results oriented marketing. The student will be exposed to over 30 marketing tactics and will learn how to use these tactics to grow their own small business. In this class both traditional marketing tactics and web marketing tactics will be discussed so that the student will have a complete understanding of marketing for his or her small business in today's world.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.dctc.edu/

Phone Number:

(651) 423-8301

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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