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Institution:
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Kutztown University of Pennsylvania
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Subject:
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Communication Design
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Description:
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Students in this full-semester course will further explore the possibilities of typographic form and content as a means of visual communication. Emphasis will be placed on mastery of typographic layout and flow as well as the design of expressive typography to deliver information to a targeted audience. Students will use advanced typographic techniques to create print and digital communications tools that can include promotion materials, brochures, magazines, informational websites/interactive media, and/or educational materials, among others. The primary design element utilized will be typography. Students will learn how to assess delivery needs for an intended audience, analyze, organize and prepare extensive bodies of typographic content, as well as design print and digital media that is captivating, meaningful and appropriate to the information delivered. A minimum of 6 hours of work outside of class is required by week.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Studio
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(610) 683-4000
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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