BOTK 1525 - SOCIAL MEDIA CAMPAIGN

Institution:

Western Wyoming Community College

Subject:

BUSINESS OFFICE TECH

Description:

This course develops student's ability to plan, execute, and evaluate a social media campaign for a client, organization, or business. Original content will be created using common software applications and digital devices. Planning a week-long social media campaign will include audience analysis, campaign objectives, developing a timeline, and learning about the metrics available to measure the impact of the campaign.

Credits:

1.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wwcc.wy.edu

Phone Number:

(307) 382-1600

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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