MAR 4236 - Social Media Marketing

Institution:

The University of West Florida

Subject:

Description:

Students will learn a conceptual foundation and practical approach to developing successful social media marketing plans. Emphasis will be placed on a social media planning model that provides students with a cumulative learning experience, showing them how to construct social media strategies that achieve desired marketing goals.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

uwf.edu

Phone Number:

(850) 474-2000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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