ADV 4801 - National Student Advertising Competition

Institution:

The University of West Florida

Subject:

Description:

Preparation for the American Advertising Federation National Student Advertising Competition (NSAC). Student agency prepares complete campaign, including: market research and segmentation, media and promotion plans, strategy, creation, and presentation. Professional standards stressed. Permission is required and students must become dues-paying members of UWF's American Advertising Federation (AAF) chapter as required by NSAC guidelines. Credit may be received in ADV 4801 for up to 6 sh.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

uwf.edu

Phone Number:

(850) 474-2000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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