MGT 320 - Online Retail Management

Institution:

Lackawanna College

Subject:

Management

Description:

This course combines major concepts from marketing, finance, and management to prepare students for exciting careers in retail management, buying, merchandising, and more. Students will study planning methods of online retailers as a way to predict and respond to changes in consumer behavior and the market. In addition, the processes of how fashion merchandise is developed, marketed, and distributed will be covered. (3 credits) Prerequisite: MKT105 AND MGT105

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.lackawanna.edu

Phone Number:

(570) 961-7810

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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