SAEM 364 - Media Relations in Sports

Institution:

Point Park University

Subject:

SPORT, ARTS AND ENTERTAINMENT MANAGEMENT

Description:

This course is designed to provide students with the opportunity to examine and critically analyze real-world media relation practices in sports. The course will explore all aspects associated with media relations including: social media; ethics in the media; media writing; time management; special events; and interacting with the media. Prerequisites: SAEM Major, SAEM 202, SAEM 303. Course Objectives Upon successful completion of the course, students will be able to: (1) Gather,analyze and evaluate the job functions of media relations practitioners in sports and implement ongoing relationships with members of the media. (2) Develop strategies to deal with both ethical dilemmas and crises communications. (3)Communicate key concepts in the media relations in sports. (4) Apply information technology tools used in media relations. (5) Define challenges and opportunities facing media relations professionals and assess decision making.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.pointpark.edu

Phone Number:

(412) 391-4100

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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