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Institution:
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Point Park University
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Subject:
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SPORT, ARTS AND ENTERTAINMENT MANAGEMENT
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Description:
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Students will gain hands-on experience assisting the University's record label, Pioneer Records, in its effort to manage and promote each yearly artist in areas such as operations, studio recording, marketing,( distribution to radio stations, graphic design, public relations, etc) and booking. Prerequisite: SAEM152 Course Objectives Upon successful completion of the course, students will be able to: (1) Clearly communicate ideas, terminolgy, and business concepts related to the recorded music business. (2) Demonstrate a working knowledge of the roles and responsibilities, key players, and common workflows involved in the conceptualization, recording, marketing, and distribution of sound recordings. (3) Summarize the history of the recorded music business as well as the trends and technological advances impacting its current state. (4)Advise student run record label on future approaches and best practices in the recorded music business. (5) Conduct research, write, and present a business case study related to the recorded music business.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(412) 391-4100
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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