AVT 305 - Airline Marketing & Customer Service

Institution:

Thomas Edison State University

Subject:

Aviation Management

Description:

Airline Marketing and Customer Service provides students with an in-depth knowledge of the components of airline marketing and customer service. Areas covered include market segmentation, product planning, communications and social media, loyalty, corporate sales and distribution, and customer service strategies.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.tesu.edu

Phone Number:

(609) 984-1100

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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