COMM 160 - Persuasion

Institution:

Coastal Carolina University

Subject:

Communication

Description:

(3 credits) Introduces the study and practice of persuasion in various contexts. Topics made include how persuasion shapes attitudes, thoughts, decisions, arguments, and behaviors, with emphasis on source, message, medium, and audience impacts. Students learn to critically evaluate persuasive appeals in public addresses, marketing, news, social media, group, and interpersonal contexts. F,S,Su

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Department: Communication, Media, and Culture; CEEB: 5837;

Additional Information:

Historical Version(s):

Institution Website:

www.coastal.edu

Phone Number:

(843) 347-3161

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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