MGT 320 - ENTREPRENEURSHP & BUS INNOVATION

Institution:

Goldey-Beacom College

Subject:

Management

Description:

This course examines the role of effective business practices in terms of business innovation and entrepreneurial activities. Successful new ventures, as well as seasoned organizations, invest in, harness and nuture their capabilities with a profit and market driven methodology. They then execute effective innovation processes resulting in new business policies, market approaches and processes, leading to new products and new and innovative venture strategies. Topics covered will include product, service and operational innovation, new porduct development, and organizational structural issues leading to effectie and dynamic design models that are effective in a post brick and motar business and market environment.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.gbc.edu

Phone Number:

(302) 998-8814

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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