MBA 7610 - Salesmnshp and Sales Force Mgt

Institution:

Wilmington University

Subject:

Business Administration

Description:

This course studies the design, management and motivation of an organization's personal selling function. The subjects studied in this course include the role of sales professionals as financial contributors, change agents and relationship builders. Included in this course will be discussions on sales force structure, motivation, and augmentation of the marketing communications program, recruitment, selection and training of sales persons.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wilmu.edu

Phone Number:

(877) 967-5464

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Trimester

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