MKT 401 - Marketing Research

Institution:

Cabrini University - Closed

Subject:

Marketing

Description:

This course discusses marketing research techniques including survey design, data collection and presentation, analysis of results and report preparation. Prerequisites: BUS 221 and MKT 230. Offered fall. 3 credits

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cabrini.edu

Phone Number:

(610) 902-8100

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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