COM 336 - Crisis Communication

Institution:

Cabrini University - Closed

Subject:

Communication

Description:

This course provides students insights regarding key concepts,, theoretical perspectives, and critical thinking and problem solving skills necessary for effective crisis communication and management within organizations. Students will learn about stage-based crisis analyses, successful and unsuccessful cases in crisis communications, and developing crisis management plans. Topics include how the public relations and advertising are used to alleviate crisis, how the broadcast and print media cover crises, and how to create internal and external communication strategies for a business or a nonprofit organization. 3 credits

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Multiple

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cabrini.edu

Phone Number:

(610) 902-8100

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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