MKT 140 - E-Marketing

Institution:

Aiken Technical College

Subject:

Marketing

Description:

This course is a study of electronic marketing. In addition to traditional marketing topics, special emphasis will be placed on internet marketing fundamentals, strategies, and trends as well as the usage of specific internet tools such as email campaigns, social media, search and mobile marketing. 2.0-3.0-3.0

Credits:

3.00

Credit Hours:

Prerequisites:

MKT-101 and CPT-101

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture/Lab

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.atc.edu

Phone Number:

(803) 593-9231

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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