ART 317 - ADVERTISING DESIGN

Institution:

University of Mount Saint Vincent

Subject:

Description:

This course provides students with hands-on experience in essential skills inbusiness-focused design scenarios. Assignments are in: digital imaging and retouching; creating icons andillustrations; use of color; preparing presentation graphics; font management and typography; designing print anddisplay ads; and creating brand identity. Work on Mac Pro computers with Adobe Photoshop, In-Design, andIllustrator.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.mountsaintvincent.edu

Phone Number:

(718) 405-3200

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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