COMM 315WI - Public Relations & Advertising Writing

Institution:

Jacksonville University

Subject:

Description:

Three hours per week. Prerequisite: COMM 207WI and COMM 215. Introduction to promotional, advertising, and public relations writing. Emphasis is on writing news releases, brochures, speeches, reports, proposals, memos, scripts and print and broadcast ad copy. Students will prepare promotional material for actual clients.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.jacksonville.edu

Phone Number:

(904) 256-8000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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