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Institution:
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Jacksonville University
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Subject:
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Description:
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This course is a comprehensive introduction to the functional activities required for airline operations and planning. Tactical and strategic decisions, aircraft maintenance, schedule and route planning are discussed in depth. Additionally, marketing management and customer delivery systems, to include advertising, product planning and customer service are included. Case studies provide real world association with the course principles.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(904) 256-8000
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Regional Accreditation:
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Southern Association of Colleges and Schools
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Calendar System:
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Semester
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