COM 234 - Fundamentals of Copywriting

Institution:

Southern Connecticut State University

Subject:

Communication

Description:

Prerequisite: ENG 112 and 'C' or better in COM 200 and COM 205 and COM 215 and COM 225 and COM 253. Basic principles, techniques, and procedures for writing effective copy. Application of creative problem solving and idea generating techniques in advertising. 3 credits

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.southernct.edu

Phone Number:

(203) 392-5200

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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