ASC 1 - Marketing Management Concepts

Institution:

Western Governors University-Washington

Subject:

Description:

This course of study outlines the sequence of learning activities to help you demonstrate competence in the subject area of Marketing Management Concepts. Your competence will be assessed through a comprehensive objective assessment (AST1), which consists of 95 multiple choice questions with a passing score of 62% (59 of 95 questions), and a marketing management performance assessment (ASC1). Depending on your educational background and work experience, this course of study can take up to twenty-four weeks to complete. It is recommended that you complete the ASC1 performance assessment before taking the AST1 objective assessment. Consult with your mentor if you wish to accelerate your progress through this course of study.

Credits:

12.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

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