COMM 2300 - Public Relations

Institution:

Salt Lake Community College

Subject:

Communication

Description:

Introduces the fundamentals, theory and practice of strategic public relations and its intersection with marketing and advertising in a digitally converged world. Includes survey of tools, principles and practices utilizing traditional and digital platforms. Prepares students for advanced study in strategic communication and establishes the groundwork for professional practice. It is recommended students complete COMM 1500 and ENGL 1010 prior to taking this course. Semester: Spring

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.slcc.edu

Phone Number:

(801) 957-4111

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Semester

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