COMM 3530 - Public Relations and Strategic Communication Writing

Institution:

Utah Valley University

Subject:

Communication

Description:

Prerequisite(s): University Advanced Standing. Develops skills in persuasive writing for institutional or individual clients. Provides a hands-on experience in applying public relations and strategic communication writing tools for corporate, non-profit, government, and/or integrated communication organizations. Covers writing for the media, designing and writing corporate literature, and working with the public on behalf of a business, organization, and/or individual as it relates to public relations and strategic communication.. Lab access fee of $20 applies.. Software fee of $45 applies.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.uvu.edu

Phone Number:

(801) 863-8000

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Semester

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