HCS 356 - Persuasion

Institution:

Shippensburg University of Pennsylvania

Subject:

Human Communication Studies

Description:

A performance-based research-intensive survey of classical, humanistic, and social scientific theories of persuasion, and application of theory to written and oral assignments. Emphasis is given to analysis of persuasive strategies, preparation of persuasive appeals, ethics of persuasion, persuasive campaigns, and audience analysis.

Credits:

3.00

Credit Hours:

Prerequisites:

HCS 200 FOR LEVEL U WITH MIN. GRADE OF D OR SPE 105 FOR LEVEL U WITH MIN. GRADE OF D

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ship.edu/

Phone Number:

(717) 477-7447

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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