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Institution:
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Massachusetts Institute of Technology
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Subject:
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Description:
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Practical and tactical ins and outs of how to sell technical products to a sophisticated marketplace. How to build and manage a sales force; building compensation systems for a sales force, assigning territories, resolving disputes, and dealing with channel conflicts. Focus on selling to customers, whether through a direct salesforce, a channel salesforce, or building an OEM relationship. Half term course.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Prereq: None
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(617) 253-1000
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Regional Accreditation:
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New England Association of Schools and Colleges
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Calendar System:
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Four-one-four plan
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