MKTG 410 - Global Marketing

Institution:
Columbia College - Missouri
Subject:
Description:
Survey of current international marketing strategy including the historical context of global marketing and current environmental issues and marketing management techniques. Course meets multicultural graduation requirement. Prerequisite: MKTG 310.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(573) 875-8700
Regional Accreditation:
North Central Association of Colleges and Schools
Calendar System:
Semester

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