MKT 337 - Principles of Marketing

Institution:

The University of Texas at Austin

Subject:

Description:

Restricted to students in a business major. Designed to expand the student's understanding of the marketing system and basic marketing activities and to provide a framework for marketing strategy development and implementation of marketing tools and tactics. Three lecture hours a week for one semester. Marketing 337 and 337H may not both be counted. Prerequisite: Credit or registration for Accounting 312 or 312H, Business Administration 324 or 324H, and Statistics 309 or 309H.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.utexas.edu

Phone Number:

(512) 471-3434

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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