BUS-M 226 - Personal Selling Techniques

Institution:

Indiana University-Indianapolis

Subject:

Marketing

Description:

P: Sophomore standing. This web-based course is designed in response to the developing need to have a sales related course designed for non-business majors. It is recognized that people in every profession have to communicate ideas, plans, proposals, etc. in a persuasive manner. Five basic areas will be covered in the course: (1) The selling process, (2) The investigative stage, (3) the demonstration of capability stage, (4) The commitment stage, and (5) The designing of sales models to improve performance results. Not intended for business majors.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.iupui.edu

Phone Number:

(317) 274-5555

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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