MKT 327 - Marketing Seminar

Institution:

Wilkes University

Subject:

Description:

In-depth examination of selected issues and problems in marketing. Specific topics alternate depending on student and faculty interests in areas such as marketing strategy formulation, social media marketing, marketing research, new product development, international marketing, and sports marketing.

Credits:

3.00

Credit Hours:

Prerequisites:

[[MKT-221]] with a minimum grade of 2.0

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wilkes.edu

Phone Number:

(570) 408-5000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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