PRLS 367 - StratPubRelations&IntgMktgComm

Institution:
Gonzaga University
Subject:
PUBLIC RELATIONS
Description:
Strategic planning principles for campaigns and program implementation, crisis planning and communications; issue management, integrated marketing, communications and case study reviews. Fall and Spring.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(509) 328-4220
Regional Accreditation:
Northwest Commission on Colleges and Universities
Calendar System:
Semester

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