MKTG A150 - International Marketing

Institution:

Orange Coast College

Subject:

Marketing

Description:

A survey of major international marketing topics of interest to international business students and practitioners. Studies include: tools used by global marketers; institutions and environmental forces impacting the marketing process worldwide; and effective strategic planning for global markets. This course may also be offered online. Transfer Credit: CSU.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.orangecoastcollege.edu/

Phone Number:

(714) 432-5072

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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