MKT 660 - International Marketing

Institution:
American InterContinental University-Online
Subject:
Marketing - Graduate
Description:
This course provides the background to make marketing decisions at the international level. The course examines issues involving trends, factors, and forces (such as institutions, culture, politics, law, and environment) that affect global marketing activities.
Credits:
6.00
Credit Hours:
Prerequisites:
MKT 655
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(877) 701-3800
Calendar System:
Quarter

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