FASH 402 - Retail Strategy

Institution:

American InterContinental University-Online

Subject:

Fashion

Description:

In Retail Strategy you will develop an understanding of the role of strategic marketing within fashion retail. You will learn how a retail marketing strategy is created and used within fashion retail and will work on a project that involves you in experiencing the decision making and planning processes involved in creating a marketing strategy for fashion retail.

Credits:

4.50

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.aiuniv.edu

Phone Number:

(877) 701-3800

Calendar System:

Quarter

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