COMM 347 - Pr & Advertising Writing

Institution:

Maryville University of Saint Louis

Subject:

Communication

Description:

Prerequisite: COMM 141, COMM 251, COMM 261 Students will learn the basics of developing and writing persuasive and creative messages as part of achieving an organization’s strategic communication goals and objectives. Emphasis is placed on using research to develop strategic platforms for message production, message writing, and evaluating message effectiveness in achieving communication goals and objectives. Cross-listed: See COMM 547

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.maryville.edu

Phone Number:

(800) 627-9855

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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