GBUS 593 - Management/Marketing Seminar

Institution:

California State University-Northridge

Subject:

Master of Business Administration

Description:

The seminar integrates the fields of marketing and management and draws on their previous coursework to give students a basic understanding of business strategy. Th e course will provide an overview of marketing, management and business strategy theory. Business strategy cases and simulations will be used to help students apply the concepts taught in this course and those in their previous certifi cate courses.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.csun.edu

Phone Number:

(818) 677-1200

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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